Your primary business website is a great place to let potential visitors learn more about your business. But what happens when that visitor becomes a customer, client, or member?

That new relationship carries new demands, and even though they may vary based on your industry and unique business needs, a member portal is an invaluable tool for keeping members satisfied, employees informed, and your business on track.

Your customers, clients, and members deserve the best. Find out how custom software can improve retention, workflow, and your bottom line.

Today, 85% of Americans use a smartphone to stay connected, and data trends suggest that number will continue to rise. For business owners, this data points to the value of a strong mobile presence.

Mobile applications—native or hybrid—improve the user experience by providing a single touchpoint for most if not all functionality and engagement activities.

With that in mind, the question isn’t necessarily, “should I get a mobile app for my business?” Instead, the inquiry focuses on what type of app: off-the-shelf or customized.

Customer relationships management (CRM) solutions make it easier to create productive, long-term relationships with your customers or clients, but not all CRMs are created equal. Few (if any) “out-of-the-box” CRMs cater to the unique needs or requirements of a business.

Custom CRMs, on the other hand, can provide the tools, workflows, and organizational efficiencies your business needs to make a positive impact on existing and potential clients and ultimately strengthen your ROI.

Making a move to customized software can have a significant impact on your business. It can lead to improved customer satisfaction and retention, more efficient operations, and strong ROI.

How do you know which SMB software development services will provide the best value? There are plenty of actions you can take to determine if an agency is prepared to take on your project.

As you build the foundation for your new business, the decisions are endless. Some may be limited to startup activities, but others can have a wide-reaching, long-term influence on your internal and external operations.

With so many decisions to make and an abundance of feasible third-party solutions, it’s tempting to postpone plans for custom software. But for startups trying to gain a competitive advantage and long-term stability, investing now can pay off.

A custom enterprise application can improve your business operations, increase productivity, and provide a competitive edge that directly impacts revenue.

The benefits are many, but the path from ideation to launch can be challenging. Fortunately, you can take several steps to ensure the final product addresses your organizational needs and yields a strong ROI. Find the results you want by avoiding these eight common mistakes.

Creating customized software for your business can help you improve internal operations, attract and retain customers or clients, and build an overall more efficient organization.

Fortunately, there are several things you can do to mitigate risk and maximize the time and money spent on development. This includes ensuring that the development team you’re working with is up to the task at hand.